Social Media Seminar Great Sucess

August 24, 2009 · Uncategorised · (No comments)

Click4Causes held the first half day seminar last Thursday on Social Media and how fundraisers can use the power of this to build awareness and interest in their cause.

There was a wide diversity of attendees from local government, community interest companies, banking, fundraisers, charities, trusts and the Open University Enterprise Hub representative.

Ian Mckendrick’s presentation was designed to enable even the most non-technical people to use Social Networks like twitter and facebook to get more business, more fans, more funds or more awareness for their company, group or organisation. The section on how to Listen, Fish and Establish Trust prompted the most questions and quickly explained how a huge number of people all over the world can be engaged in conversations and subtly led to take action in a very short period of time.

Lincoln Bedeau of ASKMK.net who gave an excellent talk about the recent development of ASKMK.net, a YouTube style website for promoting products, businesses and events. Lincoln highlighted one recent event for Willen Hospice that had raised over £100,000 and how with facebook fan pages and AskMK.net publishing the video of the event there was over 560 unique views in the first month. For fun I used my twitter account for Click4Causes to send “if I was a girl I could have attended this http://bit.ly/St0R8” and within 10 minutes another 20 people viewed the video. Its interesting that following my tweets, Ian McKendrick’s blog and tweets and its inclusion on the eSay-uk.com fundraiser links that the video has now being viewed over another 600 unique times in 3 days. I will be good to see the impact for Willen Hospice from this increase in viewing in the next few weeks.

Lincoln’s presentation was then followed by Simon Parslow of eSay-uk.com . Simon heads up a new and exciting company with some very cool and fresh ideas. They have their eye firmly on the social networking scene and have developed a unique online shop which takes a portion of the marketing budgets of its suppliers and distributes these to customers, charities and fundraisers to help raise money for their respective causes. The visions that Simon shared with us during his presentation of how his online service is creating new communities through social networking specifically to influence suppliers to deliver the products and services people want is truly amazing.

Thanks to Ian, Lincoln and Simon for coming to present and to all the attendees that took the time to come and participate.

SOCIAL MEDIA EVENT FOR CHARITY FUNDRAISERS 20TH AUGUST

July 29, 2009 · Uncategorised · (No comments)

 

Event for Charities held at the Open University


Click 4 Causes is holding an event for Charities at 9.30am for half a day on the 20th August to help them benefit from social media in the marketing mix to maximise funds raised.


Click 4 Causes is a dedicated organisation established to help fundraisers maximise the potential and integrate social media into a charities marketing strategy. We have a half day seminar held at the Enterprise Hub at the Open University, Milton Keynes where you can make new contacts and get new ideas for promoting your cause to a wider audience.

social media

YOU WILL LEARN
• Why is social networking important to fundraisers?
• Why internet social networking is a challenge and an opportunity
• Why and how to use video within your online marketing
• How to create sustainable revenue streams from people that are not your supporters

TO BOOK GOTO: http://tickets.eSay-uk.com

SPEAKERS

ian mckendrickIan McKendrick
“Ian McKendrick is a genius at combining traditional marketing techniques with the latest social networking developments and helping businesses produce strategic marketing plans that really work. He is a thought-leader at the forefront of SEO techniques and is transforming the Social Networking SEO market place”
- Dain Internet Marketing
“Ian gave us a passionate presentation, packed to the brim with everything I need¬ed to get going. As an IT Director myself, his delivery was non condescending, and was a lesson in itself on how I should be com¬municating technology to my board.”
- www.speakingup.org

 

Lincoln Lincoln Bedeau
Lincoln Bedeau saw the use of video for communication on the web back in 2001;
He is now Managing Director of askMK.TV (the internet television site for Milton
Keynes) and most recently has developed askBrango.com, a safe and sound social
network video platform for the educational sector.

Lincoln has done numerous projects using video to improve traffic to websites and
create short films for voluntary organisations to publicise their community based
work. www.askMK.TV

 

SimonSimon Parslow
Simon Parslow is a visionary entrepreneur. Not content with the status quo of the
retail sector he has used influences from a variety of business models and created
an e-tail mash up which looks set to raise a few eyebrows in 2009. He wishes to educate fundraisers of all shapes and sizes that they too can benefit from a shift in consumer buying habits. The ever changing cycle of money in circulation means that to survive fundraisers must be aware of the opportunities that exist and be willing to embrace new technology and what it can bring. www.eSay-uk.com

 

YOUR HOST
PaulPaul Sage – Click4Causes
“I want to welcome fundraisers of all sizes of organisation to our half day event at the Open University. I believe that the information will be of real value in these challenging times for charities, with income dropping because of a low return on capital investments and lower donations”

TO BOOK GOTO: http://tickets.eSay-uk.com